Bonsai Marketing
AI Search Optimization and Entity Authority for businesses across California, focused on the Bay Area.
Local SEO Audit: Boost Your Sonoma County Business Visibility · Script written and approved by the business owner.
Bonsai Marketing is an agentic marketing agency specializing in AI Search Optimization. We help businesses get found and cited as customers shift from typing queries into Google to asking ChatGPT, Perplexity, Gemini and Google AI Mode for a recommendation.
That shift changes the job. Ranking on a results page is no longer the finish line — the work is entity authority: making sure the systems answering those questions have accurate, consistent, well-connected information about who you are, what you do, and where you do it.
The firm is the modern extension of Zenergy Internet Marketing, which Bryan Fikes launched in 2007 after starting in search in the early 2000s — more than 26 years in the field. It is founder-led: Bryan reads and answers enquiries personally, and replies within one business day.
We work with businesses throughout California, with an emphasis on the nine-county San Francisco Bay Area — Alameda, Contra Costa, Marin, Napa, San Francisco, San Mateo, Santa Clara, Solano and Sonoma. Studio in Santa Rosa, with a second Sonoma County location in Sebastopol. We're reachable around the clock.
Most engagements start with a Sprint — short, focused work that proves the model on your business quickly. From there clients throttle up into the full playbook, retainers included, at whatever pace suits them.
Services
Local SEO
Own the three-pack, the map, and the phone. Ranking where customers actually look when they need someone nearby.
Google Business Profile
The most-ignored money-maker in local marketing. Categories, services, posts, photos and reviews, managed properly.
AI Visibility
Show up when ChatGPT, Perplexity and Gemini get asked. Entity authority and generative engine optimization.
Paid Ads
Google Ads that don't bleed budget. Built around intent, measured against booked work rather than clicks.
Content & Authority
The compound interest of search. Content that builds topical authority instead of filling a calendar.
Websites That Close
Fast, wired and conversion-obsessed. A site built to convert, not a brochure.
Service area
Serving businesses throughout California, with an emphasis on the nine-county San Francisco Bay Area. Studio in Santa Rosa with a second Sonoma County location in Sebastopol.
Cities: Santa Rosa, Sebastopol, Petaluma, Sonoma, Rohnert Park, Windsor, Healdsburg, Napa, San Rafael, Novato, San Francisco, Oakland, Berkeley, Fremont, San Jose, Santa Clara, Palo Alto, Sunnyvale, San Mateo, Redwood City, Concord, Walnut Creek, Richmond, Vallejo, Fairfield
Counties: Alameda County, Contra Costa County, Marin County, Napa County, San Francisco County, San Mateo County, Santa Clara County, Solano County, Sonoma County
ZIP codes: 95403, 95401, 95404, 95405, 95407, 95409, 95472, 94928, 94952, 95448, 95492, 94558, 94559, 94901, 94947, 94102, 94103, 94110, 94612, 94702, 94538, 95110, 95050, 94301, 94086, 94401, 94063, 94520, 94596, 94801, 94590, 94533
Reputation across the web
Where else this business is reviewed. Links go straight to each platform.
Ratings are shown only where we can read them directly from the platform. Everything else is a link to the source.
Photos
Questions & answers
What is AI Search Optimization, and how is it different from SEO?
Traditional SEO works to rank a page on a results screen. AI Search Optimization works to get your business understood and cited by the systems answering the question — ChatGPT, Perplexity, Gemini, Google AI Mode. That means structured, consistent, well-connected information about your business rather than keywords on a page. The two overlap, but the second increasingly decides whether a customer ever sees you.
Do you only work with businesses in Sonoma County?
No. We're headquartered in Santa Rosa with a second Sonoma County location in Sebastopol, and we do a lot of work across Sonoma, Napa and Marin. But we work with clients nationwide. Local search is a specialty, not a boundary.
How do engagements usually start?
Most start with a Sprint — a short, focused piece of work designed to prove the model on your business quickly rather than asking you to commit first. Once it's proven, clients throttle up into the wider playbook, retainers included, at whatever pace makes sense.
How long before we see results?
Google Business Profile and technical fixes often move within weeks. Content and authority work compounds over months. We'd rather set that expectation honestly up front than promise a timeline we'd have to walk back.
Who will actually be doing the work?
Bryan Fikes leads the strategy directly and answers enquiries personally — there's no auto-responder and no account manager in between. He started in search in the early 2000s and launched his first agency, Zenergy Internet Marketing, in 2007.
How quickly will I hear back if I get in touch?
Within one business day. Bryan reads and replies to enquiries himself. If you'd rather talk it through, there's a 20-minute scoping call by Zoom or phone — we listen first and talk second.
What does it cost to find out where I stand?
Nothing. The free visibility check takes about 60 seconds and shows how your business currently appears in search and in AI answers. Bryan follows it with a personal plan within one business day, with no obligation.
What kinds of businesses do you work with?
Local service businesses are the core of the practice — the trades, professional services, health and home services — the kind of business where a booked job is the result that matters. We also work with businesses well outside the North Bay where the same approach applies.
Current offers
Free visibility check
A 60-second check on how your business currently shows up in search and AI answers. Bryan sends a personal plan within one business day.
20-minute scoping call
A short call by Zoom or phone to work out whether we're a fit. We listen first, talk second.
Connect with this business
Reviews by source
- google 5.0(28)
Service details
- In business since 2007
- Speaks English
- Accepts Credit card, ACH bank transfer, Check
Hours
| Monday | 12 AM – 11:59 PM |
|---|---|
| Tuesday | 12 AM – 11:59 PM |
| Wednesday | 12 AM – 11:59 PM |
| Thursday | 12 AM – 11:59 PM |
| Friday | 12 AM – 11:59 PM |
| Saturday | 12 AM – 11:59 PM |
| Sunday | 12 AM – 11:59 PM |